A showcase of creativity, strategy, and results explore the projects that define us.
Lorraine Fine Jewelry
Scope of work
Content + Advertising
,
Creative Direction
Industry
Fine Jewelry
Raised
$50k
Website
www.lorrainefinejewelry.com
Description
Client: Lorraine Fine Jewelry – Liberty Lake
Service Provided: Full-service media creation, brand storytelling, and Pinterest marketing
The Challenge:
Lorraine Fine Jewelry wanted to showcase her exquisite designs, elevate her luxury brand online, attract high-end clients, and use Pinterest as a platform to generate leads, but lacked a cohesive visual strategy that reflected the elegance, craftsmanship, and story behind each piece.
Our Solution:
Lorraine trusted our vision, and we became her exclusive media and marketing partner, creating content that reflects the luxury, artistry, and timelessness of her jewelry while leveraging Pinterest to reach clients actively searching for luxury pieces.
Deliverables That Convert:
Luxury photography of jewelry in studio and lifestyle settings, highlighting every detail
Video production capturing design process, client stories, and finished pieces in motion
Cinematic B-roll & drone footage for flagship campaigns and events
Short-form Reels/TikToks tailored for social media engagement and conversions
Pinterest-optimized content including pins, boards, and keyword-rich descriptions to attract and convert high-end clients
Highlight reels & time-lapse videos showcasing custom designs from concept to completion
Branded visuals for website, Instagram, Pinterest, and email marketing
Results:
Transformed brand presence online, elevating her jewelry to luxury market standards
Generated new leads through Pinterest, converting visual inspiration into client inquiries
Increased social media engagement and sales with high-end, visually compelling storytelling
Built a library of premium content to be used across social media, digital advertising, Pinterest, and PR
Why Lorraine Fine Jewelry Chooses Us:
"Karly Kay doesn’t just create content, they tell the story of my brand and my pieces. Their vision captures the elegance and craftsmanship in a way that truly resonates with my clients, and the Pinterest strategy has brought in inquiries we never had before."
